Just launched: Advisory page
Just launched: Advisory page
OOAK Brandgroup
OOAK brands stands for one of a kind brands, the perfect blend between direct response marketing and brand, we own a collective of 5 brands and are on track to do close to 9 figure revenues in 2025 across our brands.
OOAK brandgroup is the house of Hears, Dore & Rose and 3 other DTC brands.
Fundementals
The Fundamentals of
OOAK Brandgroup
Paid Ads & Creatives
The growth engine of every brand we build is paid ads. We operate at scale with proven ad structures, high-output creative pipelines, and systematic testing that drives consistent results across multiple markets.
Team & Systems
OOAK runs on strong teams & infrastructure, we know the importance of hiring and providing the right systems to execute with. Every brand inside the group benefits from operator-level systems, shared resources, and a team structure built to deliver speed, clarity, and execution at scale.
Strategies
We apply frameworks that have taken brands from zero to eight figures. From breakthrough scaling tactics, brand positioning, retention strategies to supply chain optimization, every move is executed with experience.
Branding & Positioning
Products don’t make brands, positioning does. Creating trust, brand differentiation, unique partnerships, and building long-term brand value.
Paid Ads & Creatives
The growth engine of every brand we build is paid ads. We operate at scale with proven ad structures, high-output creative pipelines, and systematic testing that drives consistent results across multiple markets.
Team & Systems
OOAK runs on strong teams & infrastructure, we know the importance of hiring and providing the right systems to execute with. Every brand inside the group benefits from operator-level systems, shared resources, and a team structure built to deliver speed, clarity, and execution at scale.
Strategies
We apply frameworks that have taken brands from zero to eight figures. From breakthrough scaling tactics, brand positioning, retention strategies to supply chain optimization, every move is executed with experience.
Branding & Positioning
Products don’t make brands, positioning does. Creating trust, brand differentiation, unique partnerships, and building long-term brand value.
Paid Ads & Creatives
The growth engine of every brand we build is paid ads. We operate at scale with proven ad structures, high-output creative pipelines, and systematic testing that drives consistent results across multiple markets.
Team & Systems
OOAK runs on strong teams & infrastructure, we know the importance of hiring and providing the right systems to execute with. Every brand inside the group benefits from operator-level systems, shared resources, and a team structure built to deliver speed, clarity, and execution at scale.
Strategies
We apply frameworks that have taken brands from zero to eight figures. From breakthrough scaling tactics, brand positioning, retention strategies to supply chain optimization, every move is executed with experience.
Branding & Positioning
Products don’t make brands, positioning does. Creating trust, brand differentiation, unique partnerships, and building long-term brand value.
the vision of OOAK brandgroup
OOAK Brandgroup is building a brand holding company where every brand accelerates the other. We combine direct response marketing with long-term brand building, building one of a kind brands that stand out online through our ads engine, build real value and retention, and create lasting impact.
OOAK Brandgroup is building a brand holding company where every brand accelerates the other. We combine direct response marketing with long-term brand building, building one of a kind brands that stand out online through our ads engine, build real value and retention, and create lasting impact.
Founder Team + Background
The founder team
Vince Nijhof
Started in e-commerce 7 years ago, rising from a direct-response marketing background and transitioning from dropshipping to building brands. After generating more than €50M in revenue through branded dropshipping, he fully transitioned into brand building 2 years ago. Vince now leads the paid ads department of OOAK Brandgroup, focusing on blending the perfect balance between direct response (paid ads) and brand marketing. With high intentional output on scale. Direct response drives the first purchase, brand makes customers keep coming back.
Vince Nijhof
Started in e-commerce 7 years ago, rising from a direct-response marketing background and transitioning from dropshipping to building brands. After generating more than €50M in revenue through branded dropshipping, he fully transitioned into brand building 2 years ago. Vince now leads the paid ads department of OOAK Brandgroup, focusing on blending the perfect balance between direct response (paid ads) and brand marketing. With high intentional output on scale. Direct response drives the first purchase, brand makes customers keep coming back.
Vince Nijhof
Started in e-commerce 7 years ago, rising from a direct-response marketing background and transitioning from dropshipping to building brands. After generating more than €50M in revenue through branded dropshipping, he fully transitioned into brand building 2 years ago. Vince now leads the paid ads department of OOAK Brandgroup, focusing on blending the perfect balance between direct response (paid ads) and brand marketing. With high intentional output on scale. Direct response drives the first purchase, brand makes customers keep coming back.
Nick Nijhof
With deep expertise in building operations and teams, Nick has spent the past 7 years structuring operations that allow brands to scale without breaking. From hiring and onboarding top talent across time zones to building scalable back-end systems, Nick ensures that growth is sustainable and profitable. At OOAK Brandgroup he oversees operations and supply chain turning complex things into clarity and giving brands the infrastructure to grow worldwide.
Nick Nijhof
With deep expertise in building operations and teams, Nick has spent the past 7 years structuring operations that allow brands to scale without breaking. From hiring and onboarding top talent across time zones to building scalable back-end systems, Nick ensures that growth is sustainable and profitable. At OOAK Brandgroup he oversees operations and supply chain turning complex things into clarity and giving brands the infrastructure to grow worldwide.
Nick Nijhof
With deep expertise in building operations and teams, Nick has spent the past 7 years structuring operations that allow brands to scale without breaking. From hiring and onboarding top talent across time zones to building scalable back-end systems, Nick ensures that growth is sustainable and profitable. At OOAK Brandgroup he oversees operations and supply chain turning complex things into clarity and giving brands the infrastructure to grow worldwide.
Bob verlaat
Bob brings the creative and brand-building edge to OOAK. Focused on positioning, storytelling, and design, he knows how to make brands stand out in saturated markets. From building trust and differentiation online to creating partnerships and retail opportunities, Bob ensures every brand in the portfolio carries enterprise-level value. His focus is on transforming “just” ecom stores into global, one-of-a-kind brands with unique identities and long-term customer retention.
Bob verlaat
Bob brings the creative and brand-building edge to OOAK. Focused on positioning, storytelling, and design, he knows how to make brands stand out in saturated markets. From building trust and differentiation online to creating partnerships and retail opportunities, Bob ensures every brand in the portfolio carries enterprise-level value. His focus is on transforming “just” ecom stores into global, one-of-a-kind brands with unique identities and long-term customer retention.
Bob verlaat
Bob brings the creative and brand-building edge to OOAK. Focused on positioning, storytelling, and design, he knows how to make brands stand out in saturated markets. From building trust and differentiation online to creating partnerships and retail opportunities, Bob ensures every brand in the portfolio carries enterprise-level value. His focus is on transforming “just” ecom stores into global, one-of-a-kind brands with unique identities and long-term customer retention.
Social pressence & creative game
Standing out online
Partnerships & Expansion
Partnerships & Collabs
HEARS x YSL
Luxury hotels
Printemps x Dore & Rose
Awards
Awards
we've won
Qualify to work with our founding team to scale your brand
Work 1:1 with the founders
of OOAK Brandgroup
Work 1:1 with the
founders of
OOAK Brandgroup
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