Performance-Driven Brand Building
Performance-Driven Brand Building
OOAK Brands
One of a Kind Brands is built to combine direct-response marketing with long-term brand building. We found, scale, and selectively acquire brands with a clear focus on rapid growth and efficient paths to meaningful exits.
OOAK Brand Group houses Hears, Doré & Rose, alongside other DTC brands.
Fundementals
The Fundamentals of
OOAK Brands
Paid Ads & Creatives
The growth engine of every brand we build is paid ads. We operate at scale with proven ad structures, high-output creative pipelines, and systematic testing that drives consistent results across multiple markets.
Team & Systems
OOAK runs on strong teams & infrastructure, we know the importance of hiring and providing the right systems to execute with. Every brand inside the group benefits from operator-level systems, shared resources, and a team structure built to deliver speed, clarity, and execution at scale.
Strategies
We apply frameworks that have taken brands from zero to eight figures. From breakthrough scaling tactics, brand positioning, retention strategies to supply chain optimization, every move is executed with experience.
Branding & Positioning
Products don’t make brands, positioning does. Creating trust, brand differentiation, unique partnerships, and building long-term brand value.
Paid Ads & Creatives
The growth engine of every brand we build is paid ads. We operate at scale with proven ad structures, high-output creative pipelines, and systematic testing that drives consistent results across multiple markets.
Team & Systems
OOAK runs on strong teams & infrastructure, we know the importance of hiring and providing the right systems to execute with. Every brand inside the group benefits from operator-level systems, shared resources, and a team structure built to deliver speed, clarity, and execution at scale.
Strategies
We apply frameworks that have taken brands from zero to eight figures. From breakthrough scaling tactics, brand positioning, retention strategies to supply chain optimization, every move is executed with experience.
Branding & Positioning
Products don’t make brands, positioning does. Creating trust, brand differentiation, unique partnerships, and building long-term brand value.
Paid Ads & Creatives
The growth engine of every brand we build is paid ads. We operate at scale with proven ad structures, high-output creative pipelines, and systematic testing that drives consistent results across multiple markets.
Team & Systems
OOAK runs on strong teams & infrastructure, we know the importance of hiring and providing the right systems to execute with. Every brand inside the group benefits from operator-level systems, shared resources, and a team structure built to deliver speed, clarity, and execution at scale.
Strategies
We apply frameworks that have taken brands from zero to eight figures. From breakthrough scaling tactics, brand positioning, retention strategies to supply chain optimization, every move is executed with experience.
Branding & Positioning
Products don’t make brands, positioning does. Creating trust, brand differentiation, unique partnerships, and building long-term brand value.
the vision of OOAK Brands
OOAK Brands is building a brand holding company where every brand accelerates the other. We combine direct response marketing with long-term brand building, building one of a kind brands that stand out online through our ads engine, build real value and retention, and create lasting impact.
OOAK Brands is building a brand holding company where every brand accelerates the other. We combine direct response marketing with long-term brand building, building one of a kind brands that stand out online through our ads engine, build real value and retention, and create lasting impact.
The Founding Team
OOAK Brands is built by Vince Nijhof, Nick Nijhof, and Bob Verlaat: combining performance, operations, and brand into one integrated team. With deep experience across paid growth, scalable infrastructure, and creative brand building, they turn e-commerce businesses into enduring brands. Performance drives efficient acquisition, operations enable sustainable scale, and brand strategy creates long-term customer loyalty. Together, they build globally relevant DTC brands designed to grow fast, scale cleanly, and last.
OOAK Brands is built by Vince Nijhof, Nick Nijhof, and Bob Verlaat: combining performance, operations, and brand into one integrated team. With deep experience across paid growth, scalable infrastructure, and creative brand building, they turn e-commerce businesses into enduring brands. Performance drives efficient acquisition, operations enable sustainable scale, and brand strategy creates long-term customer loyalty. Together, they build globally relevant DTC brands designed to grow fast, scale cleanly, and last.
Making Impact
Brands that stand out
Awards
Awards we've won
Qualify to work with our founding team to scale your brand
Work 1:1 with the founders
of OOAK Brandgroup
Work 1:1 with the
founders of
OOAK Brandgroup
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